What does it REALLY mean to be sustainable?
Fast Fashion: What the problem is
What exactly is it?
Rapid production of cheap, trendy clothing designed to be worn for a short time and then thrown away
PROBLEMS:
→ Encourages overconsumption
→ Poor quality
→ Uneithical labor practices
EXAMPLES
You may have bought from one of THESE brands:
H&M is harmful because it produces large amounts of cheap clothing very quickly, encouraging people to buy more and throw clothes away faster. This creates a lot of waste and pollution. The brand has also been criticized for using factories where workers may be underpaid or work in poor conditions.
Shein is one of the biggest fast fashion brands, constantly releasing new, very cheap clothes. This leads to overconsumption and a lot of clothing waste. It has also faced criticism for possible worker exploitation and for using materials that harm the environment, like plastics that pollute oceans.
Zara quickly copies trends and produces new styles all the time, which encourages people to keep buying more. This leads to waste, pollution, and heavy use of resources like water. The brand has also been criticized for labor conditions in its supply chain.
Why UP-CYCLE?
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Fashion accounts for 10% of the world’s greenhouse gas emissions (CO2)
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85% of textiles end up in landfills
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Less than 1% is recycled
Impact of Up-Cycling
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Saves massive amounts of water, energy, and raw materials
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Allows for creativity and one-of-a-kind personalized items
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Cost effective
Up-Cycling Made EASY
Making a difference doesn't need to be complicated!
Here are some simple, fun ideas for ways that you can create a change at home.